{"id":1586,"date":"2026-06-04T08:45:04","date_gmt":"2026-06-04T00:45:04","guid":{"rendered":"https:\/\/ai.richu-kjsy.com\/?p=1586"},"modified":"2026-06-04T08:45:04","modified_gmt":"2026-06-04T00:45:04","slug":"asin%e5%b0%ba%e5%af%b8%e4%b8%8d%e7%ac%a6%e8%ad%a6%e5%91%8a%ef%bc%9f%e4%b8%89%e6%ad%a5%e5%bf%ab%e9%80%9f%e6%81%a2%e5%a4%8d%e9%94%80%e9%87%8f%ef%bc%8c%e7%9c%81%e6%8e%89%e5%b0%81%e5%8f%b7","status":"publish","type":"post","link":"https:\/\/ai.richu-kjsy.com\/index.php\/2026\/06\/04\/asin%e5%b0%ba%e5%af%b8%e4%b8%8d%e7%ac%a6%e8%ad%a6%e5%91%8a%ef%bc%9f%e4%b8%89%e6%ad%a5%e5%bf%ab%e9%80%9f%e6%81%a2%e5%a4%8d%e9%94%80%e9%87%8f%ef%bc%8c%e7%9c%81%e6%8e%89%e5%b0%81%e5%8f%b7\/","title":{"rendered":"ASIN\u5c3a\u5bf8\u4e0d\u7b26\u8b66\u544a\uff1f\u4e09\u6b65\u5feb\u901f\u6062\u590d\u9500\u91cf\uff0c\u7701\u6389\u5c01\u53f7"},"content":{"rendered":"<h2>ASIN \u88ab\u4e9a\u9a6c\u900a\u56e0\u201c\u5c3a\u5bf8\u4e0d\u7b26\u201d\u8b66\u544a\u600e\u4e48\u529e\uff1f\u5b9e\u6218\u6559\u7a0b<\/h2>\n<p><strong>\u8fd9\u8ddf\u5356\u5bb6\u6709\u4ec0\u4e48\u5173\u7cfb\uff1f<\/strong>\u5982\u679c\u4f60\u7684\u4ea7\u54c1\u5c3a\u5bf8\u5df2\u7ecf\u5199\u5f97\u5f88\u6e05\u695a\uff0c\u5374\u4ecd\u7136\u6536\u5230 \u201cNot as described\u201d\u201cSmaller than advertised\u201d\u201cSmall\u201d \u7684\u5dee\u8bc4\uff0c\u4e9a\u9a6c\u900a\u4f1a\u76f4\u63a5\u8fdb\u5165\u201c\u5c3a\u5bf8\u4e0d\u7b26\u201d\u5ba1\u67e5\u6d41\u7a0b\uff0c\u8f7b\u5219\u4e0b\u67b6\uff0c\u91cd\u5219\u6c38\u4e45\u5c01\u53f7\u3002\u53ca\u65f6\u3001\u6b63\u786e\u5730\u56de\u5e94\u5ba1\u67e5\u662f\u4fdd\u4f4f\u8d26\u53f7\u3001\u6062\u590d\u9500\u91cf\u7684\u5173\u952e\u3002<\/p>\n<h3>\u524d\u7f6e\u6761\u4ef6<\/h3>\n<ul>\n<li>\u5df2\u767b\u5f55\u5356\u5bb6\u540e\u53f0\uff08Seller Central\uff09\uff0c\u62e5\u6709 <code>Plan of Action (POA)<\/code> \u7f16\u5199\u6743\u9650\u3002<\/li>\n<li>\u624b\u5934\u6709\u4ea7\u54c1\u56fe\u7247\u3001\u5c3a\u5bf8\u6807\u6ce8\u3001\u5305\u88c5\u5b9e\u62cd\u56fe\u3001\u7269\u6d41\u91cd\u91cf\u5355\u7b49\u539f\u59cb\u7d20\u6750\u3002<\/li>\n<li>\u53ef\u4f7f\u7528 <a href=\"https:\/\/www.canva.com\" target=\"_blank\">Canva<\/a>\uff08\u514d\u8d39\uff09\u6216 <a href=\"https:\/\/www.adobe.com\/cn\/products\/photoshop.html\" target=\"_blank\">Photoshop<\/a>\uff08\u4ed8\u8d39\uff09\u5feb\u901f\u5236\u4f5c\u65b0\u56fe\u3002<\/li>\n<\/ul>\n<h3>\u6b65\u9aa4 1\uff1a\u5148\u505c\u6389\u6240\u6709\u53ef\u80fd\u5bfc\u81f4\u8bef\u89e3\u7684\u5185\u5bb9<\/h3>\n<ol>\n<li>\u8fdb\u5165 <strong>Inventory \u2192 Manage Inventory<\/strong>\uff0c\u627e\u5230\u88ab\u5ba1\u67e5\u7684 ASIN\uff0c\u70b9\u51fb <strong>Edit<\/strong>\u3002<\/li>\n<li>\u5728 <strong>Bullet Points<\/strong> \u4e2d\u5220\u9664\u6240\u6709\u975e\u5fc5\u9700\u7684\u5c3a\u5bf8\u63cf\u8ff0\uff0c\u53ea\u4fdd\u7559\u6700\u6838\u5fc3\u7684\u201c\u5b9e\u9645\u5c3a\u5bf8\uff1aXX\u202fcm \u00d7 YY\u202fcm\u201d\u3002<\/li>\n<li>\u5728 <strong>Product Description<\/strong> \u5220\u9664\u4efb\u4f55\u53ef\u80fd\u5f15\u8d77\u201c\u6bd4\u56fe\u7247\u5927\/\u5c0f\u201d\u7684\u6587\u5b57\uff0c\u4f8b\u5982 \u201c\u5927\u5c3a\u5bf8\u53ef\u9009\u201d\u3002<\/li>\n<li>\u4fdd\u5b58\u540e\u7acb\u5373\u5728 <strong>Images<\/strong> \u9009\u9879\u5361\u91cc\u5220\u9664\u6240\u6709\u975e\u5b98\u65b9\u56fe\u7247\uff0c\u53ea\u4fdd\u7559\u4e00\u5f20\u5b98\u65b9\u767d\u5e95\u56fe\uff08\u4e0d\u653e\u5c3a\u5bf8\u6807\u6ce8\uff09\uff0c\u9632\u6b62\u7cfb\u7edf\u8bef\u5224\u3002<\/li>\n<\/ol>\n<h3>\u6b65\u9aa4 2\uff1a\u51c6\u5907\u201c\u5c3a\u5bf8\u660e\u786e\u201d\u8bc1\u636e\u5305<\/h3>\n<ol>\n<li><strong>\u5b9e\u62cd\u5c3a\u5bf8\u5bf9\u6bd4\u56fe<\/strong>\uff1a\u7528\u5c3a\u5b50\u6216\u5361\u5c3a\u5728\u5b9e\u9645\u4ea7\u54c1\u65c1\u8fb9\u62cd\u7167\uff0c\u786e\u4fdd\u5c3a\u5b50\u6e05\u6670\u53ef\u89c1\u3002\u5efa\u8bae\u4f7f\u7528\u767d\u5e95\u5e03\u6216\u7eb8\u677f\u505a\u80cc\u666f\uff0c\u907f\u514d\u5149\u7ebf\u53cd\u5dee\u3002<\/li>\n<li><strong>\u5305\u88c5\u91cd\u91cf\u5355<\/strong>\uff1a\u6253\u5f00\u7269\u6d41\u9762\u5355\u6216\u5feb\u9012\u516c\u53f8\u63d0\u4f9b\u7684\u91cd\u91cf\u62a5\u544a\uff0c\u622a\u5c4f\u4fdd\u5b58\u3002<\/li>\n<li><strong>\u4ea7\u54c1\u5b9e\u9645\u5c3a\u5bf8\u62a5\u544a<\/strong>\uff1a\u4f7f\u7528 <code>Google Sheets<\/code> \u6216 <code>Excel<\/code> \u8bb0\u5f55\u6bcf\u4e00\u6279\u6b21\u7684\u5c3a\u5bf8\u6d4b\u91cf\u503c\uff08\u6700\u5c0f\u3001\u6700\u5927\u3001\u5e73\u5747\uff09\uff0c\u5bfc\u51fa PDF\u3002<\/li>\n<li><strong>\u5ba2\u6237\u6295\u8bc9\u622a\u56fe<\/strong>\uff1a\u5728 <strong>Performance \u2192 Customer Feedback<\/strong> \u4e0b\u8f7d\u6240\u6709\u6d89\u53ca\u5c3a\u5bf8\u7684\u5dee\u8bc4\u622a\u56fe\uff0c\u6807\u6ce8\u201c\u5df2\u5904\u7406\u201d\u3002<\/li>\n<li>\u628a\u4ee5\u4e0a\u6587\u4ef6\u538b\u7f29\u6210 <code>ASIN_XXXXX_Evidence.zip<\/code>\uff0c\u6587\u4ef6\u5927\u5c0f\u4e0d\u8d85\u8fc7 10\u202fMB\u3002<\/li>\n<\/ol>\n<h3>\u6b65\u9aa4 3\uff1a\u7f16\u5199\u5e76\u63d0\u4ea4 Plan of Action (POA)<\/h3>\n<ol>\n<li>\u6253\u5f00 <strong>Performance \u2192 Account Health \u2192 Product Safety &#038; Compliance<\/strong>\uff0c\u70b9\u51fb \u201cAppeal\u201d \u6309\u94ae\u3002<\/li>\n<li>POA \u5fc5\u987b\u5305\u542b\u4e09\u6bb5\uff1a<strong>\u6839\u672c\u539f\u56e0 (Root Cause)<\/strong>\u3001<strong>\u7ea0\u6b63\u63aa\u65bd (Corrective Action)<\/strong>\u3001<strong>\u9884\u9632\u63aa\u65bd (Preventive Action)<\/strong>\u3002<\/li>\n<li><strong>\u6839\u672c\u539f\u56e0\u793a\u4f8b\uff1a<\/strong>\u201c\u90e8\u5206\u4e70\u5bb6\u5728\u67e5\u770b\u5546\u54c1\u8be6\u60c5\u9875\u65f6\u672a\u6ce8\u610f\u5230\u5c3a\u5bf8\u6807\u6ce8\uff0c\u5bfc\u81f4\u5bf9\u5b9e\u9645\u5c3a\u5bf8\u4ea7\u751f\u8bef\u89e3\u201d\u3002<\/li>\n<li><strong>\u7ea0\u6b63\u63aa\u65bd\u793a\u4f8b\uff1a<\/strong>\n<ul>\n<li>\u66f4\u65b0\u4e3b\u56fe\uff0c\u5728\u5de6\u4e0b\u89d2\u52a0\u4e0a\u7ea2\u6846\u6587\u5b57 \u201cACTUAL SIZE\u201d\u3002<\/li>\n<li>\u5728 bullet points \u7b2c\u4e00\u70b9\u52a0\u5165 \u201c\u5c3a\u5bf8\u5df2\u7528\u5c3a\u5b50\u5b9e\u62cd\uff0c\u89c1\u56fe\u201d\u3002<\/li>\n<li>\u5728\u4ea7\u54c1\u63cf\u8ff0\u6700\u5e95\u90e8\u65b0\u589e \u201c\u5c3a\u5bf8\u5bf9\u6bd4\u56fe\uff08\u70b9\u51fb\u653e\u5927\uff09\u201d\u3002<\/li>\n<li>\u4e0a\u4f20\u5b9e\u62cd\u5c3a\u5bf8\u5bf9\u6bd4\u56fe\uff08\u6b65\u9aa4 2 \u4e2d\u7684\u56fe\u7247\uff09\u81f3\u201cEnhanced Brand Content (EBC)\u201d\u3002<\/li>\n<\/ul>\n<\/li>\n<li><strong>\u9884\u9632\u63aa\u65bd\u793a\u4f8b\uff1a<\/strong>\n<ul>\n<li>\u6bcf\u6708\u62bd\u68c0 10% \u7684\u5e93\u5b58\uff0c\u4f7f\u7528\u5361\u5c3a\u91cd\u65b0\u6d4b\u91cf\u5e76\u66f4\u65b0\u5c3a\u5bf8\u56fe\u7247\u3002<\/li>\n<li>\u5728\u65b0\u54c1\u4e0a\u7ebf\u524d\uff0c\u4f7f\u7528 <a href=\"https:\/\/www.canva.com\" target=\"_blank\">Canva<\/a> \u6a21\u677f\u7edf\u4e00\u6dfb\u52a0 \u201cACTUAL SIZE\u201d \u6807\u8bc6\uff0c\u5f62\u6210 SOP\u3002<\/li>\n<li>\u6bcf\u5b63\u5ea6\u5ba1\u67e5\u4e00\u6b21\u5ba2\u670d\u6295\u8bc9\uff0c\u82e5\u51fa\u73b0\u5c3a\u5bf8\u76f8\u5173\u5dee\u8bc4\u7acb\u5373\u66f4\u65b0\u56fe\u7247\u5e76\u8bb0\u5f55\u5728 SOP\u3002<\/li>\n<\/ul>\n<\/li>\n<li>\u5728 POA \u9875\u9762\u7c98\u8d34\u4e0a\u8ff0\u4e09\u6bb5\u6587\u5b57\uff0c\u70b9\u51fb \u201cUpload Supporting Documents\u201d\uff0c\u4e0a\u4f20 <code>ASIN_XXXXX_Evidence.zip<\/code>\u3002<\/li>\n<li>\u63d0\u4ea4\u540e\uff0c\u7cfb\u7edf\u4f1a\u5728 24\u201148 \u5c0f\u65f6\u5185\u7ed9\u51fa\u521d\u6b65\u53cd\u9988\u3002\u82e5\u4ecd\u88ab\u9a73\u56de\uff0c\u6309\u7167\u9a73\u56de\u539f\u56e0\u7ee7\u7eed\u8865\u5145\u8bc1\u636e\u6216\u7ec6\u5316\u7ea0\u6b63\u63aa\u65bd\u3002<\/li>\n<\/ol>\n<h3>\u6b65\u9aa4 4\uff1a\u7528 AI \u5de5\u5177\u5feb\u901f\u751f\u6210\u5c3a\u5bf8\u5bf9\u6bd4\u56fe\uff08\u53ef\u9009\uff09<\/h3>\n<ul>\n<li><strong>\u5de5\u5177\uff1a<\/strong> <code>Midjourney<\/code>\uff08\u4ed8\u8d39\u7248 $10\/\u6708\uff09\u6216 <code>ChatGPT\u6700\u65b0\u7248<\/code>\uff08\u514d\u8d39\uff09\u914d\u5408 <code>Canva<\/code>\u3002<\/li>\n<li>\u5728 Midjourney \u8f93\u5165 Prompt\uff1a<code>\/imagine a hand holding a smartphone, ruler placed next to it, clear measurement marks, white background, realistic<\/code>\uff0c\u751f\u6210\u9ad8\u8d28\u91cf\u5bf9\u6bd4\u56fe\u3002<\/li>\n<li>\u4e0b\u8f7d\u540e\u5728 Canva \u4e2d\u52a0\u5165 \u201cACTUAL SIZE\u201d \u6c34\u5370\uff0c\u5bfc\u51fa PNG\u3002<\/li>\n<li>\u8fd9\u6837\u53ef\u4ee5\u5728 5 \u5206\u949f\u5185\u5b8c\u6210\u4e13\u4e1a\u7ea7\u5c3a\u5bf8\u56fe\uff0c\u7701\u53bb\u5b9e\u62cd\u7684\u65f6\u95f4\u6210\u672c\u3002<\/li>\n<\/ul>\n<h3>\u907f\u5751\u63d0\u9192<\/h3>\n<ul>\n<li>\u4e0d\u8981\u5728 POA \u4e2d\u53ea\u8bf4 \u201c\u6211\u4eec\u5df2\u7ecf\u5199\u5f97\u5f88\u6e05\u695a\u201d\uff0c\u5fc5\u987b\u63d0\u4f9b**\u53ef\u9a8c\u8bc1\u7684\u5b9e\u7269\u8bc1\u636e**\uff08\u5c3a\u5b50\u3001\u91cd\u91cf\u5355\uff09\u3002<\/li>\n<li>\u56fe\u7247\u5c3a\u5bf8\u6807\u6ce8\u5fc5\u987b\u4e0e\u5b9e\u9645\u6d4b\u91cf\u503c 100% \u4e00\u81f4\uff0c\u4efb\u4f55 1% \u504f\u5dee\u90fd\u53ef\u80fd\u88ab\u7cfb\u7edf\u8bc6\u522b\u4e3a\u8bef\u5bfc\u3002<\/li>\n<li>\u63d0\u4ea4\u540e\u4e0d\u8981\u7acb\u5373\u518d\u6539\u52a8\u9875\u9762\uff0c\u5426\u5219\u7cfb\u7edf\u4f1a\u628a\u65b0\u6539\u52a8\u89c6\u4e3a\u201c\u672a\u5b8c\u6210\u7684\u7ea0\u6b63\u201d\uff0c\u5bfc\u81f4\u5ba1\u67e5\u5ef6\u957f\u3002<\/li>\n<li>\u5982\u679c\u4f60\u7684\u54c1\u724c\u5df2\u5907\u6848\uff08Brand Registry\uff09\uff0c\u4e00\u5b9a\u8981\u7528 <strong>EBC\/A+\u5185\u5bb9<\/strong> \u8865\u5145\u5c3a\u5bf8\u56fe\uff0c\u8fd9\u6bd4\u666e\u901a\u56fe\u7247\u66f4\u6709\u8bf4\u670d\u529b\u3002<\/li>\n<\/ul>\n<h3>\u4f60\u73b0\u5728\u5c31\u8be5\u505a\u7684 3 \u4ef6\u4e8b<\/h3>\n<ul>\n<li><strong>\u7acb\u523b\u4e0b\u7ebf\u5e76\u7f16\u8f91<\/strong>\u88ab\u8b66\u544a\u7684 ASIN\uff0c\u5220\u9664\u6240\u6709\u975e\u5fc5\u8981\u7684\u5c3a\u5bf8\u63cf\u8ff0\uff0c\u4fdd\u7559\u6700\u6838\u5fc3\u4fe1\u606f\u3002<\/li>\n<li><strong>\u51c6\u5907\u8bc1\u636e\u5305<\/strong>\uff1a\u5b9e\u62cd\u5c3a\u5bf8\u56fe\u3001\u5305\u88c5\u91cd\u91cf\u5355\u3001\u5c3a\u5bf8\u6d4b\u91cf\u62a5\u544a\u3001\u5dee\u8bc4\u622a\u56fe\uff0c\u538b\u7f29\u6210 ZIP\u3002<\/li>\n<li><strong>\u7f16\u5199\u5e76\u63d0\u4ea4 POA<\/strong>\uff0c\u5728\u6839\u672c\u539f\u56e0\u3001\u7ea0\u6b63\u63aa\u65bd\u3001\u9884\u9632\u63aa\u65bd\u4e09\u6bb5\u4e2d\u5206\u522b\u5199\u660e\u4e0a\u8ff0\u8981\u70b9\uff0c\u9644\u4e0a\u8bc1\u636e\u5305\u3002<\/li>\n<\/ul>\n<p>\u5b8c\u6210\u4ee5\u4e0a\u6b65\u9aa4\u540e\uff0c\u4e9a\u9a6c\u900a\u901a\u5e38\u4f1a\u5728 2 \u5929\u5185\u89e3\u9664\u5ba1\u67e5\uff0cASIN \u6062\u590d\u4e0a\u67b6\u3002\u540e\u7eed\u4fdd\u6301\u6bcf\u6708\u4e00\u6b21\u7684\u5c3a\u5bf8\u62bd\u68c0\u548c\u56fe\u7247\u66f4\u65b0\uff0c\u5c31\u80fd\u6700\u5927\u5316\u907f\u514d\u7c7b\u4f3c\u8b66\u544a\uff0c\u4fdd\u6301\u5e97\u94fa\u5065\u5eb7\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ASIN \u88ab\u4e9a\u9a6c\u900a\u56e0\u201c\u5c3a\u5bf8\u4e0d\u7b26\u201d\u8b66\u544a\u600e\u4e48\u529e\uff1f\u5b9e\u6218\u6559\u7a0b \u8fd9\u8ddf\u5356&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center 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